A user-centric platform and leading fashion social network, Roposo has launched a new kind of platform ‘Roposo – TV by the People’ which seems to be countries first platform where users are asked to share their homemade videos. Users can share their lives with the world, they can create and do their interesting tweaks on their videos and photos which can be shared on this new platform.


Roposo is now an open platform – there’s a plethora of content to be discovered, and Indians have a great potential as producers. Since 2016, Roposo’s user engagement has increased 100% – from 2,00,000 posts a month to 15,000 posts a day. To top it all, with a thriving Bazaar of home sellers, Roposo targets a revenue of 120,000 dollars a month in a year’s time. The unique Indian platform aims to break-even by mid 2018.

The all new TV-like browsing enables the users to enjoy auto-play posts and a full-screen view – discovering a whole new social world.

With creative desi GIF stickers, users can now add a bit of themselves to their stories and up that oomph factor at the same time. The app lets the users add voice-overs and music to their homemade videos and photos – personalizing the whole experience. Interest based channels give the users a platform to showcase their talents and connect with an audience that resonates their thoughts and opinions – every Roposo user is a star, and the world is their stage.

The campaign #TrulySwadeshi further underlines Roposo’s presence as the all-in-one digital stage for the cosmopolitan-yet-truly-Swadeshi users to show the world the stories, experiences, style, and substance of Indians.

It allows users to show the world whatever they are doing, wherever they are, in the most engaging way! Through animated stickers based on popular Indian catchphrases, Roposo enhances every experience manifold and stamps its authority as the only #TrulySwadeshi app that Indians need.

Mayank Bhangadia, CEO and Co-founder, Roposo, said, Roposo is the quintessential and comprehensive expression station of India. Every user on Roposo can consume, as well as share experiences and content according to their liking. Videos are the new trend, and we are here to make the best of it. Creating a unique ‘TV by the people’ experience on the digital domain – Roposo will act as a fresh outlet for users to let their inner stars shine on a global platform!”


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